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Marketing Madness

Huge Changes in Paid Advertising Taking Place

A new study coming from Hanapin Marketing is showing that there is some significant changes taking place in the realm of paid advertising. For...
Pesach Lattin -
Marketing Madness

Target Your Audience Effectively With Performance Marketing

Designing a successful search marketing campaign starts with knowing your audience. Unless and until you properly define your target audience, your campaign remains vague. So,...
Mustafa Khundmiri -
Specials

Has Google+ Already Beaten Facebook

Just within the last two years Facebook overtook Myspace as the king of social networking. Myspace has been relegated by the technology and advertising...
Pesach Lattin -

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Adtech

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

As the digital winds shift, artificial intelligence (AI) is blowing in like a hurricane on steroids, poised to revolutionize—or...
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Adtech

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where the promise of transparency often seems as opaque as a...
Adtech

Is Adalytics the Robin Hood of Adtech or Just Another Merry Man? Industry Insiders Weigh In

Welcome to the raucous arena of digital advertising, a spectacle where data jugglers and proclamation ringmasters vie for your...

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Adtech

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...
Adtech

Is Adalytics the Robin Hood of Adtech or Just Another Merry Man? Industry Insiders Weigh In

Welcome to the raucous arena of digital advertising, a...

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