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Marketing Madness

Bot Form Fills are Destroying Lead Generation Industry. What can Be Done?

Pesach Lattin - 0
Global ad spend rose to $628.63 billion in 2018 and is expected to grow steadily at more than 5.0% per year through 2022. Although...
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Marketing Madness

What Are Micromoments?

Pesach Lattin - 0
Performance marketing is the latest buzzword because it’s a must when it comes to optimising your brands’ digital marketing strategy. But with all...
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Marketing Madness

FIGHTING AFFILIATE SCAMS WITH ANTI-FRAUD MECHANISMS AND STRATEGIES

Pesach Lattin - 0
PartnerMatrix CEO Levon Nikoghosyan explains how the company's affiliate marketing software platform can help affiliates and operators steer clear of fraud. The industry...
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Marketing Madness

FTC Testifies Before Congressional Subcommittee on Legislation to Restore Enforcement Authority

Richard B. Newman - 0
The Federal Trade Commission recently testified before the House Energy and Commerce Subcommittee on Consumer Protection and Commerce on legislation to modify the FTC’s...
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Lawyers Run The World

Breaking: Google and Doubleclick Exposed as Major Financial Partners with Fake News Sites

Pesach Lattin - 1
The top-10 most credible ad firms accounted for 66.7% of ad traffic on fake news websites, and another 55.6%% ad traffic on low-quality websites.
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Guides: How Do I?

Inside Instagrams Affiliate Plan

Pesach Lattin - 0
Good news: Instagram has upped its game once again from a creators point of view. In the rush to make the platform...
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Marketing Madness

What Are Micromoments?

Pesach Lattin - 0
Performance marketing is the latest buzzword because it’s a must when it comes to optimising your brands’ digital marketing strategy. But with all...
Read more
Marketing Madness

FIGHTING AFFILIATE SCAMS WITH ANTI-FRAUD MECHANISMS AND STRATEGIES

Pesach Lattin - 0
PartnerMatrix CEO Levon Nikoghosyan explains how the company's affiliate marketing software platform can help affiliates and operators steer clear of fraud. The industry...
Read more