Thursday, March 28, 2024

Performance Marketing

8 Proven Tips to Market on Tik-Tok

Ever since its launch back in 2016, TikTok has managed to dominate the social media game, further pushing the envelope of what the medium...

Biggest Scammer? Man Loses 200 lbs and Then Charged by Feds

Michael Giannulis was once a contestant on 'Extreme Weight Loss.' Now, the Federal Trade Commission says he sold fraudulent online business classes and have...

Uber Chief Claims Most Performance Marketing is Pure Fraud

Kevin Frisch, the former head of performance marketing and CRM at Uber, told the tale of how ad fraud (specifically attribution fraud) ate at...

Rebel Interactive takes risks in crowded digital-marketing industry

Bryn Tindall, founder and CEO of Southington digital marketing firm Rebel Interactive Group, says actual rebels are hard to find. “If you ask people, ‘Are...

How To Start an Affiliate Program

What if you could pay someone else to market your product without breaking the bank?The idea might not be as crazy as it sounds....

Why EU Ad Revenues Are Dropping Fast Because of Google

It’s almost here, CMP (consent management platform) D-day! The question is, are you ready? On October 15, Google and other demand sources are ramping up...

Netflix Gets Rid of Free Version Everywhere

Tony, over the years, Netflix has offered seven-day free trials and even occasionally a 30-day free trial. The company has said the free tryout...

Inside Sam’s Clubs Affiliate Marketing Program

By leveraging Rakuten Advertising’s expansive publisher network and Button’s new deep linking and app-tracking Reach technology, Sam’s Club is among the retailers that have...

FTC Starts Scammer Search Engine

The Federal Trade Commission (FTC) has created a search tool for researching information about identity theft and other fraud issues specific to your state. EXPLORE...

Button Announces Partnership with Awin Affiliate Network

 Button, a mobile commerce technology company, today announced the launch of Reach™, the company's newest product that offers its deep linking and app-tracking technology...

The Upcoming Bust of the Hand Sanitizer Market

Hoping to clean up in the hand sanitizer business, a horde of entrepreneurs have upended the category by attempting to capitalize on an opportunity...

FTC Stops Thrive & Whole Leaf Organics Covid19 Scam (Again!)

The California-based marketer of a supplement called Thrive, which consists mainly of Vitamin C and herbal extracts, is barred from continuing to make baseless...

Affiliate Scammers Michael Giannulis and Michael Williams Named by Feds for $300 Million in Fraud

The Federal Trade Commission (FTC) cracked down a group of affiliate marketers who ensnared consumers into a fraud business coaching program called My Online...

Covid19 Grows eSports Wager Affiliate Programs

Media Central Corporation Inc. (CSE:FLYY)(FSE:3AT) ("MediaCentral" or the "Company") today announced that it has entered into several affiliate marketing partnerships with leading esports gambling...

Latest news

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not in Kansas—or any analog equivalent—any longer. The political arena of...

Cunningham’s Crusade, Zaneis’s Rebuttal: The Ad World’s Duel Over Deception

Sean Cunningham, assuming the role of the digital advertising world's chief provocateur, has decidedly thrown down the gauntlet, igniting...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the media landscape, it's clear that a revolution is underway, one...

Must read

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the...

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