Monday, August 3, 2020
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CATEGORY

Lawyers Run The World

Marketers Caught Bribing Facebook Contractor

A Facebook Inc. contractor has been fired for taking thousands of dollars in bribes from a shady marketing firm that had already...

You Must Have A ClickWrap Agreement or Risk Lawsuits

In today’s world of e-commerce, a person cannot buy something online, subscribe to a service, or join a club or organization without...

Brands will Lose Billions in Fraud During Holidays

According to the Arkose data of the 30% increase is digital fraud, 70% were from bot-driven account registrations. Those fraudulent accounts are...

Affiliates Could Get Amazon in Trouble with Feds

Public Citizen called on the US Federal Trade Commission (FTC) to investigate Amazon for what it calls an “apparent failure” to ensure...

Deputy Director of Republican Party of San Diego Scammed $50 Million to Get Trump Elected

If someone asks you to rent your FB account promising thousands of dollars in rental money to you, although it is tempting,...

Legal: California Governor Passes Data Broker Registration Law

If compliance with the California Consumer Privacy Act isn’t enough to fill marketers’ compliance plates, California Governor Gavin Newsome has signed a...

REPORT: Jesse Willms The Top Affiliate Scammer is At It Again

Jesse Willms is, ostensibly, a successful entrepreneur. The Canadian businessman has started several businesses that have generated hundreds of millions of dollars....

LEGAL: Review Websites Are Top FTC Enforcement Priority

In February 2019, the Federal Trade Commission brought its first case challenging fake paid reviews on an independent retail website. In settling the agency’s...

Binary Affiliate Fraudsters Charged by Feds

The U.S. Commodity Futures Trading Commission (CFTC) filed fraud charges against two affiliate marketers for binary options trading. In its complaint, the CFTC alleged that...

New Nevada Privacy Law

Nevada’s new privacy law became effective on October 1, 2019. It provides Nevada residents with a limited right to opt out of the sale...

Feds Look at Making Negative Option Marketing Even Harder

Negative option marketing is a common form of marketing whereby the absence of affirmative consumer action constitutes consent to be charged for goods or...

Feds Going After CBD Marketing

The explosion of cannabidiol, or CBD, products – from trendy cosmetics to dietary supplements – is catching the attention of the Federal Trade Commission...

FTC Launches Investigation into E-Cigarette Marketing

The Federal Trade Commission has opened a new inquiry looking at the marketing practices of six major e-cigarette manufacturers, ordering them to turn over...

FTC Testifies Before Congressional Subcommittees About Consumer Protection Work

In recent testimony before the House Appropriations Subcommittee on Financial Services and General Government, the Federal Trade Commission described its work to protect consumers...

Latest news

Lead Generation Platform Developer TCPA Liability Considerations

As previously blogged about here, software developers that are engaged to design lead generation management platforms for third-party use in conjunction with...

Every CPG Brand will be a Direct Response Brand Going Forward

Sometimes it takes a crisis to challenge conventional wisdom. Not long ago, an imaginary line separated brand marketing, with its focus on...

Button Announces Partnership with Awin Affiliate Network

 Button, a mobile commerce technology company, today announced the launch of Reach™, the company's newest product that offers its deep linking and...

The Upcoming Bust of the Hand Sanitizer Market

Hoping to clean up in the hand sanitizer business, a horde of entrepreneurs have upended the category by attempting to capitalize on...

FTC Sues Kevin Lipsitz of SuperGoodDeals.com for PPE Scam.

The Federal Trade Commission (FTC) filed a lawsuit against an online marketer for allegedly falsely promising consumers next-day shipping of face masks...
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