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Marketing Madness

Marketing Madness

Dave Morgan, CEO of Simulmedia, Visits Ukraine: A Vibrant Adtech Hub Amidst Turmoil

Ukraine, a country known for its rich adtech ecosystem, has continued to thrive despite ongoing conflicts and geopolitical challenges. Recently, Dave Morgan,...
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CTV/OTT Streaming

The Future of TV Advertising: CTV’s Dominance and Innovation

The world of television advertising has undergone a significant transformation with the rise of Connected TV (CTV) and the convergence of digital...
Pesach Lattin - 0
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Marketing Madness

The Battle for Gamers’ Attention: Exploring the Growth of Advertising in Video Games

In recent years, the gaming industry has witnessed a significant growth in advertising as brands recognize the immense potential of reaching a...
Pesach Lattin - 0
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Marketing Madness

The Unraveling of a Vision: ANA and PwC’s Quest for Transparency in Programmatic Advertising

In December 2021, a ray of hope shone upon the programmatic media-buying landscape as the Association of National Advertisers (ANA) joined forces...
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Marketing Madness

Impact.com’s Playbook for Affiliate Marketing Dominance in 202

In the fast-paced world of digital marketing, the winds of change are blowing stronger than ever, and one trend that's been catching...
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CTV/OTT Streaming

Can Connected TV (CTV) Outgrow Its Issues and Reach Its Full Potential?

Connected TV (CTV) advertising is like a brilliant but slightly flawed diamond in the rough. It has immense potential, but it's grappling...
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Artificial Intelligence

Advertising on Aisle 5: Walmart’s Secret Weapon

In the fiercely competitive retail landscape, the emergence of media network platforms has become a prominent trend, with giants like Walmart and...
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Marketing Madness

The Metaverse: Death, Rebirth, and Zuckerberg’s Bland Legacy

In a world where the term "metaverse" has become synonymous with Mark Zuckerberg's failed corporate experiment, it's easy to overlook the...
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Latest news

Marketing MadnessPesach Lattin - 0

Dave Morgan, CEO of Simulmedia, Visits Ukraine: A Vibrant Adtech Hub Amidst Turmoil

Ukraine, a country known for its rich adtech ecosystem, has continued to thrive despite ongoing conflicts and...
Read more
CTV/OTT StreamingPesach Lattin - 0

The Future of TV Advertising: CTV’s Dominance and Innovation

The world of television advertising has undergone a significant transformation with the rise of Connected TV (CTV)...
Read more
Marketing MadnessPesach Lattin - 0

The Battle for Gamers’ Attention: Exploring the Growth of Advertising in Video Games

In recent years, the gaming industry has witnessed a significant growth in advertising as brands recognize the...
Read more

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Lawyers Run The World

Breaking: Google and Doubleclick Exposed as Major Financial Partners with Fake News Sites

The top-10 most credible ad firms accounted for 66.7% of ad traffic on fake news websites, and another 55.6%% ad traffic on low-quality websites.
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ARCHIVE

Can Connected TV (CTV) Outgrow Its Issues and Reach Its Full Potential?

Marketing Madness Pesach Lattin - 0
Connected TV (CTV) advertising is like a brilliant but slightly flawed diamond...
Read more

The Future of TV Advertising: CTV’s Dominance and Innovation

Marketing Madness Pesach Lattin - 0
The world of television advertising has undergone a significant transformation with the...
Read more

HyphaMetrics Revolutionizes Media Measurement with UNIe: A Complete Understanding of Cross-Platform Consumption<

CTV/OTT Streaming Adotat Staff - 0
In an era of fragmented media landscapes and siloed data, HyphaMetrics, an...
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Must Read

The Unraveling of a Vision: ANA and PwC’s Quest for Transparency in Programmatic Advertising

Marketing Madness Pesach Lattin - 0
In December 2021, a ray of hope shone upon the programmatic media-buying...
Read more

The Battle for Gamers’ Attention: Exploring the Growth of Advertising in Video Games

Marketing Madness Pesach Lattin - 0
In recent years, the gaming industry has witnessed a significant growth in...
Read more

The Future of TV Advertising: CTV’s Dominance and Innovation

Marketing Madness Pesach Lattin - 0
The world of television advertising has undergone a significant transformation with the...
Read more

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