Thursday, March 28, 2024

Email Marketing

42% of Marketers Fail Email Marketing 101

GetResponse has recently published a new report titled, “State of Email Marketing by Industry.”  The report surveyed over 1800 marketers and looked at more...

Todd Bouillon: How to Choose an Email Affiliate

Heather Vale of Performance Marketing Insider catches up with Todd Bouillon, CEO of UnsubCentral and Affiliate Summit West expert speaker on the topic of...

Has Email Marketing Died?

Far from it people! In fact, it’s making a huge comeback and here’s why. Social media marketing kicked into high gear back in 2008...

Study: When to Plan Your Black Friday Email Blasts

With ‘Black Friday’ right around the corner it is time to figure out exactly what you’re going to do to get your piece of...

Get Back into Email Marketing

A few years ago, many email marketers left the commerce to explore social media avenues. Some made money, but most did not. Lately, we...

Affiliate Marketing Increases Luxury Revenue by 91%

Luxury fashion community and online retailer Farfetch has partnered with Rakuten Linkshare to expand their affiliate marketing base. Since the inception of the partnership,...

Google takes Email Marketing to Next Level

For many years marketers have known that a high quality email list is one of the most important tools in their box to drive...

What is the difference between email validation and email verification?

The email list hygiene industry has metamorphosed into two categories. Email validation and email verification. I have written several articles about the two separately...

What Emails Get 30% Open Rate?

A new email marketing study has just been released from Silverpop and it has a lot of very important information.  The study looks at...

MailJet Email Marketing Platform Raises $11 Million for Expansion

MailJet, which is an email marketing platform, has just confirmed that they have received $11 Million in Series B funding from investors including Iris...

Getting Your Free Digital Marketing Right

Everyone knows that digital marketing is one of the fastest growing and most effective ways to build your business today.  Whether you’re just starting...

Purchase Performance Marketing Traffic with No Risk

How would you like to use an affiliate platform that allows you to bypass heavy testing with no risk? Heather Vale of Performance Marketing...

Matomy Invests in Email Marketing Firm Avenlo

Matomy Media Group, which is a global digital performance advertising company has announced that they have made a ‘strategic investment’ in the email marketing...

Mobile Email Clicks are Twice as Valuable as Desktop

Mobile is quickly becoming the dominant factor in marketing, and a new survey is making this even clearer than ever.  The survey, conducted by...

Latest news

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not in Kansas—or any analog equivalent—any longer. The political arena of...

Cunningham’s Crusade, Zaneis’s Rebuttal: The Ad World’s Duel Over Deception

Sean Cunningham, assuming the role of the digital advertising world's chief provocateur, has decidedly thrown down the gauntlet, igniting...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the media landscape, it's clear that a revolution is underway, one...

Must read

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not...

Netflix and No Chill: Why Gen Z Prefers Their Content With a Side of Chat

As we navigate the swiftly changing currents of the...

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