Friday, April 19, 2024

Most recent articles by:

Alex Becker

Alex Becker is an Internet Marketer, Author and Blogger who specializes in SEO and converting traffic. His current focus is expanding his Internet Marketing Blog The Link Back and growing his marketing company (Surge Wofl) He also has a dog named Boots!

The Four Pillars of Building Trust to Increase Conversions

Human beings are social creatures that seek out companionship and relationships. Our map of reality can be viewed as a series of concentric circles...

Ways to Ensure Profitability with 7Search

It's the New Guy, back again with lessons learned and wishing to share my insight with you. I'd like to believe that the...

3 Ways to Set Expectations at Sign Up

“I didn’t sign up for this!” An impulsive and angered hand clicks the “Mark as Spam” button. Spam complaints can tell you a...

Seal the Deal: 10 Tips for Writing the Ultimate Landing Page

I have a client with a deep-pocket online media budget. Google Adwords PPC, banner ads on major news sites. We’re talking some sizable...

Scrolling and Attention

Summary: Web users spend 80% of their time looking at information above the page fold. Although users do scroll, they allocate only 20% of...

5 Landing Page Mistakes that Crush Conversion Rates

Sponsored by the Great Affiliate Team at AffiliateWise. Sign up Today! A landing page is a place you send traffic when you really want some...

Is Article Spinning a Waste of Time?

"Is Article Spinning a bad idea," asks a reader. By article spinning (sometimes known as article cloning) I assume that you're referring to the...

4 Keys to Negotiating with an Affiliate Manager

Some affiliates like to fly “solo” and others prefer to utilize their Affiliate Manager’s knowledge and resources to maximize their opportunities and payouts. Over...

Must read

Andrew Casale’s Rogue Gallery: Exposing MFA Sites in the Adtech Avengers

Welcome to the murky depths of programmatic advertising, where...

Is Adalytics the Robin Hood of Adtech or Just Another Merry Man? Industry Insiders Weigh In

Welcome to the raucous arena of digital advertising, a...

Middlemen and Mayhem: Dodging Digital Tollbooths on the CTV Highway

Oh, to be an advertiser in the frenzied, fragmented...

How to Succeed in The Ad World Without Really Crying: The Jeff Minsky Method

If you've ever wondered who's really pulling the strings...

From Cocaine to Cookies: The Highs and Lows of Adtech’s Party Gods

Welcome to the digital frontier, a sprawling cyber-scape where...

Forbes Scandal Breakdown: The Ad Disaster Everyone’s Talking About!

Forbes: Once a bastion of business journalism, now caught...

When Data Wars Get Dirty: The Scandalous Tale of Acxiom, Kinesso, and Adstra

Ah, the scent of corporate intrigue is wafting down...

The Legend of Sean Black: Navigating the Digital Marketing Cosmos

Welcome to the world of Sean Black, an unconventional...

Forbes’ Secret Fraud Garden of Ads: Where Clicks Go to Die

Oh, the digital age – a time when innovation...

Swipe Right for Democracy: The High-Wire Act of Digital Political Campaigning

Guess what digital warriors and keyboard pundits? We're not...