Thursday, August 6, 2020

Google Customer Reviews Now Live Closing Trusted Stores

Must read

Feds Go After Golden Sunrise Nutraceuticals for Fake Covid19 Cure

The Federal Trade Commission (FTC) sued Golden Sunrise Nutraceutical for allegedly deceptively advertising its $23,000 COVID-19 treatment plan as “FDA accepted.” Golden Sunrise...

Why Evergreen Messages Fail During Covid19

If advisors want to reach clients, they should make it timely and personnal, according to Snappy Kraken CEO Robert Sofia. During the market...

FTC Starts Scammer Search Engine

The Federal Trade Commission (FTC) has created a search tool for researching information about identity theft and other fraud issues specific to...

Lead Generation Platform Developer TCPA Liability Considerations

As previously blogged about here, software developers that are engaged to design lead generation management platforms for third-party use in conjunction with...
Pesach Lattin
Pesach Lattinhttp://pacevegas.com
Pesach "Pace" Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

Google has officially launched their new Google Customer Reviews service, which is replacing the Google Trusted Stores that they shut down last month after a six year run. The program is set up to solicit reviews from people who have actually purchased different products, and get them to review their experience. Having the verification in place that the customer has actually made the purchase is important since without it, many brands would simply pay to have their products reviewed positively. Or worse, to have their competitors reviews reviewed poorly.

In order to qualify for the program, an online store must receive at least 15 reviews every 12 months. That is a bump up from 30.

Merchants that are interested in joining this new program need to go through the merchant center. From there, simply click on the three dot menu on the top right, and choose the Merchant Center Programs. You’ll then see the option for Google Customer Reviews. Setting it up is a pretty simple process where you agree to the terms and make other adjustments to the settings as needed.

Currently this new program is available for brands in the United States, UK, Germany, Japan, France, and Australia.

You can read the full announcement of the launch of this program by visiting the Google blog post, HERE.

- Advertisement -

More articles

What's your opinion?

- Advertisement -

Latest article

Feds Go After Golden Sunrise Nutraceuticals for Fake Covid19 Cure

The Federal Trade Commission (FTC) sued Golden Sunrise Nutraceutical for allegedly deceptively advertising its $23,000 COVID-19 treatment plan as “FDA accepted.” Golden Sunrise...

Why Evergreen Messages Fail During Covid19

If advisors want to reach clients, they should make it timely and personnal, according to Snappy Kraken CEO Robert Sofia. During the market...

FTC Starts Scammer Search Engine

The Federal Trade Commission (FTC) has created a search tool for researching information about identity theft and other fraud issues specific to...

Lead Generation Platform Developer TCPA Liability Considerations

As previously blogged about here, software developers that are engaged to design lead generation management platforms for third-party use in conjunction with...

Every CPG Brand will be a Direct Response Brand Going Forward

Sometimes it takes a crisis to challenge conventional wisdom. Not long ago, an imaginary line separated brand marketing, with its focus on...